About Nonprofit Accelerator

Application deadline: Friday, February 28, 2025 @ 6:00 pm ET

Nonprofits have an unquenching desire to tell their stories and support their causes. To do this successfully, nonprofits must, among many other things, take care of their valuable reputation. Health, social and economic impacts of the pandemic on nonprofits have made reputation management all the more essential in building familiarity, establishing trust and fortifying confidence within your nonprofit and within the communities you serve and from whom you receive support. Additionally, nonprofits are sometimes tasked with protecting their valuable reputations during a crisis or addressing a challenging issue or political climate affecting their cause.

ReputationUs (RepUs), a reputation management and public relations firm, and the Center for Nonprofit Excellence (CNPE) have been collaborating over the past year to educate nonprofits on how to enhance, advance and protect their valuable reputation.

In collaboration with CNPE, RepUs is excited to launch an annual program called Nonprofit Reputation Accelerator, offering one regional nonprofit organization with six-months of pro bono reputation management support (a value of more than $14,000). The six-month collaboration includes:

• Reputation Assessment. An assessment of the nonprofit’s current reputation internally (e.g., staff, volunteers, donors) and externally (e.g., public, political, media, social media)
• Reputation Enhancement Plan. An actionable 2025 reputation enhancement plan
• Support. Reputation management and public relations support that includes content management, media relations, social media, news releases, message unity training and crisis mitigation.

We welcome applications from all organizations, regardless of their mission, so long as the organization is working towards the betterment of the community, society or the planet.

Selection Date: The awarded nonprofit will be selected by a live random drawing of qualified applicants on Friday, March 7, 2025 @ 2:00 pm ET via Zoom.

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