2024 will be another monumental year of continued change in the world of corporate reputation management. To keep pace with this change and offer “what’s around the corner” analysis and “what actions to take,” ReputationUs‘s President and Chief Reputation Officer Casey Boggs will be presenting the following topics at multiple events across the country this year.
To learn more or to schedule Casey Boggs to speak at your upcoming event, visit the 2024 Reputation Speaking website.
2024 REPUTATION SPEAKING TOPICS
1. A.I. + P.R. = Reputation Management
We are at a pivotal moment where trust in A.I. can help your company capitalize on efficiencies. Leveraging A.I. can transform not just your operations, but also enhance your public relations efforts, messaging and identity, which helps understand how to stand out from the crowd. Learn how to fully “lean into” A.I. and embrace these technologies.
2. “Wreck It Rep”. Reputation Is Your Company’s #1 Asset. Protect It or It Will Wreck You
Protect your organization’s #1 asset…Its reputation. Boggs offers step-by-step actions to take to manage and preserve your organization’s most treasured commodity BEFORE it potentially wrecks your business.
3. Simulate or Annihilate. Simulate Your Own Crisis BEFORE A Crisis Annihilates Your Company.
By preparing for potential crises, your organization can proactively mitigate risks and prepare robust strategies for damage control, should something arise. Taking it one step further, simulating realistic crisis scenarios can help you understand real vulnerabilities that can threaten your company’s reputation, and allow you to fix them.
“Crisis Management is 99% preparation; 1% execution.”
–Casey Boggs
4. Litigation Communication Support
Court of law and court of public opinion are uniquely different. How do you communicate appropriately when the legal and public stakes are extremely high?
5. How To Influence The Influencers
Learn how to shape a positive perception with the influential people and multi-channel outlets that are ubiquitously influencing the buying decision with your target audience.
6. Be Authentic And Humanize Your Business
Humanize your company’s brand by showcasing the people behind it. Boggs will demonstrate exactly how to be authentic and personalize your company so to resonate profoundly in a world where trust is a valuable currency.
