We ENHANCE the Reputation That Precedes You Before a Crisis DEFINES You.

RepUs is a global public relations, reputation enhancement and crisis mitigation firm.

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”
– Warren Buffett

What We Offer

RepUs stands ready to partner with businesses to manage reputations, prepare and mitigate damage from a crisis, train executives and support public relations efforts. RepUs also partners with nonprofits across the country to assess current perceptions, build a plan to enhance their reputations, and support the nonprofit’s long-term public relations efforts.

Reputation Management
Crisis Services
Cyber Security

Message Training
Legal Services
Nonprofit Services

RepUs Partner Clients

What Can We Help You With?

Reputation Management

RepUs simply differentiates brand from reputation as: Brand is what YOU say about your organization. Reputation is what OTHERS say about your organization. Are you listening? Are you managing these perceptions?

Crisis Services

In today’s 24/7 environment, it’s not IF a crisis will occur, but WHEN. Crisis management is 99% preparation; 1% execution. Are you prepared?

Cyber Security

Organizations often overlook the importance of planning before, during and after a cyber incident. Preparation mitigates against further damage.

Message Training

RepUs offers three unique training offerings for executives and staff designed to crystalize messaging: 1) Message Unity Training, 2) Spokesperson Training, 3) Media Training.

Legal Services

Helping attorneys and their clients prevail in the court of public opinion.

Nonprofit Services

Protect the integrity of your nonprofit’s mission by enhancing its image and connecting with the right individuals and donors.

Become a Certified “Reputation Protector” Through the ReputationU online courses.

A good reputation is more valuable than money

Publilius Syrus

ReputationUs Blog

Algorithmic Trust: Public Relations, Reputation and the New AI Visibility Economy

A.I., Public Relations, Reputation ManagementBy Casey Boggs May 19, 2026

A recent LinkedIn post from Gina Bonar of Five Whys Marketing made an important point that more organizations need to understand: public relations is becoming one of the most important drivers of visibility in the AI era. Gina’s right. For years, organizations viewed PR primarily as media relations, crisis communications, or brand awareness. Those disciplines…

The Reputation Damage & Recovery Framework™ is a First-of-Its-Kind Methodology to Support Defamation Claims

Reputation Defamation, Reputation ManagementBy Casey Boggs May 19, 2026

Reputation is one of the most valuable assets an individual or organization possesses. When reputation is damaged, the consequences are not just emotional or perceptual, they are real, measurable, and often financially significant. Today, Casey Boggs of ReputationUs, Sameer Somal of Blue Ocean Global Technology and Legal Experts AI, and Alexandra Lajoux of Capital Expert…

First-Of-Its-Kind National Police Survey Unveils How Americans View Policing Today

Crisis Management, Police Reputation, Reputation, Reputation ManagementBy Casey Boggs May 7, 2026

Study uncovers public sentiment toward local vs. federal police, communications, crisis response and A.I. The full report, including detailed findings and recommendations for law enforcement leaders, is available HERE. A new national survey from ReputationUs (RepUs) and DHM Research offers one of the most comprehensive looks to date at how Americans view policing, revealing that while…